The Musical Identity of RIU: A Harmonious Journey Through Sound and Experience
When it comes to hotel chains where music is fully woven into the DNA, RIU is a prime example. Every summer destination, whether it’s Zanzibar or Gran Canaria, has its own unique sound. The music perfectly aligns with the country of the hotel, captivating and surprising guests. Music is intrinsically linked to the vacation experience; it sets the mood, immerses guests in the ambiance, and creates lasting memories.
The prominent role of music at RIU is perhaps largely due to CEO Luis Riu, a passionate music lover and skilled DJ. He enjoys taking the lead in the music selection for the hotels to create the optimal experience.
In close collaboration with RIU, our music consultant Pep Recasens Oliver curates the playlists for each RIU location, selecting specific sounds that perfectly match the ambiance and character of each destination. Pep immerses himself completely in his work, ensuring that every track is carefully chosen to craft a unique atmosphere that continually enchants guests.
Want to experience the atmosphere for yourself? Click the button below to listen to a preview. Hearing is believing!
Music is a key part of the experience in our hotels. Sometimes it plays a subtle role, setting the mood in the background, while at other times, it takes center stage as an energetic and vibrant protagonist. Xenox has become our perfect partner in always finding the right tone, ensuring the music complements every moment of the guest experience.
Sandra Muller, Director of RIU Entertainment
But it’s not just about the music itself; RIU goes a step further to provide a complete sensory experience. Not only is the music carefully selected, but the acoustics of the space are also optimized to enhance sound quality and immerse guests in a world of musical indulgence.
In short, at RIU, everything is about creating an unforgettable experience for their guests, with music playing a central role in creating a magical holiday atmosphere.
Discover the beautiful destinations on the website of RIU.